Amazon.com is a technology and e‑commerce conglomerate that started as an online bookstore and expanded into a global marketplace, logistics network, and cloud computing leader via Amazon Web Services (AWS). Its businesses include retail, third‑party marketplace services, Prime memberships, advertising, devices, media, and enterprise cloud infrastructure and platform services. Amazon's model combines massive fulfillment and delivery operations with digital services and subscriptions, supported by extensive data and personalization. The company serves consumers, sellers, developers, and enterprises worldwide and continues to expand into new categories including healthcare and generative AI.
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